Our own research shows that there is already likely to be £719 million of organic growth in chilled convenience sales by 2018. Retailers could add (on average) a further £130,000 of chilled sales to their convenience store, by implementing a number of simple measures to make their chilled food offering even more enticing for customers.

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Click here to find out more about your shoppers, their barriers to purchasing and their ‘missions’

All data references can be found within the ‘Building a nation of chilled experts’ brochure. Download here for complete list of references.