Destination Chilled is the highest level on our ‘Building a Nation of Chilled Experts’ journey, aimed at those retailers who are ready to implement an occasion-based chilled plan in order to maximize the chilled foods opportunity. The aim is to increase frequency in your store

Tailoring the fixture to different times of day and different occasions are features of Destination Chilled retailers:

Food to go 24/7

Inspire the meal

Get personal

Here are some top tips for retailers looking to move to ‘Destination Chilled’ from Londis retailer, Ramesh Shingadia:

Discover how to get the best out of your chiller space by downloading the ideal planogram for your store.